Advertising agency. Direct Response Media Group (DRMG) was founded in 1996 to provide Canadian business owners with effective direct mail distribution. Direct Response Media Group is now a respected name in Canada and is the market leader in the direct mail industry. Below are some notable accomplishments and statistics: DRMG has circulated 150,000,000 direct mail product across Canada to approximately 5.5 million homes monthly. DRMG publishes over 1 billion coupons annually. DRMG publishes and owns 8 publications that are trusted and recognized across Canada. DRMG owns the Money Saver brand, the most recognized brand for everyday savings on thousands of products and services in Canada. DRMG implements 45+ strategic publishing dates through the calendar year.