STNDRD Fare

All STNDRD FARE products are designed to help you get outside, everyday. We design and build merino wool apparel and accessories that are as comfortable at work as they are at the cottage, blending performance fabrics with modern, tailored designs for a casual sophistication. They’re built to get you active 7 days per week, and still keep you feeling and looking your best. Our hope is that through functional, everyday apparel, we can help adults set healthy outdoor habits in order to inspire the next generation to get outdoors. 3% of net sales from all STNDRD FARE products go back to the delivery of local, community based outdoor programs. Building better basics for the next generation.