BUSINESS CATEGORY
BUSINESS DESCRIPTION
Dicomm is a leading media planning, buying and representation agency. Ever since the firm’s inception in 1996, it has provided excellent and cost effective services in over 100 countries on behalf of their clients.
Dicomm’s core competence is in launching and developing brands through effective media selection. The main operations include branding, regional, national and international planning, buying and representation, digital advertisement and campaign analysis with offices in New York and Toronto. The firm also guides U.S. firms in their marketing, research and media strategies in Canada.
The organization has assisted hundreds of startup and established companies launch and grow their businesses. Due to its affiliation to most of Canada’s leading media organizations, the firm assists foreign and local customer’s research, plan, buy and create awareness to over 35 million Canadian consumers. Dicomm directly represents more than 100 newspapers, digital news sites and numerous regional, community and metro publications and magazines. With digital media increasingly on the rise Dicomm offers a full digital portfolio comprised of web, tablet and Smartphone digital advertising options.
Dicomm also works with the leading TV stations and integrates campaigns with digital platforms to increase marketing effectiveness. With access to over 800 radio stations, Dicomm is able to guide advertisers to effectively reach listeners that represent the marketers target audience - and this creates a branding platform.
Before advertising, market research and analysis is pivotal to ensuring effective marketing campaigns. Dicomm conducts market surveys, focus groups, category analysis, and data analysis that assists clients in studying the market and making the right marketing decisions.
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